• How to Improve Your Following

    Hashtags are a mainstream part of our social media culture nowadays. They filter media posts, linking those that share the hashtag to one another. Because users can click on the hashtag and be taken to a page that groups together all posts using that hashtag, they have become a valuable marketing tool for ecommerce businesses looking to grow their consumer following and generate sales. Hashtags attract customers to your site, allowing them to learn more about you and your company’s backstory and become familiar with your product. The hope is that, once there, they will engage with your interesting content and eventually become a customer who returns time and again…