Boosting Profits in Your Small Business

man holding money


As a small business, getting your footing can be difficult. You probably don’t have a lot of experience or lots of money in the bank, so getting it right and being successful is important and you only really have one shot at it. Whether you’re just starting out or are looking for ways to give your small business a boost, here are some ideas. 

Hire efficient, experienced workers

The best staff will keep your business running smoothly, taking care of all the many processes in the company which keep everything working. Spend time in the recruitment process, really work on finding the best people that fit with your business and brand. Don’t just take on the first candidates and pay them minimum wage, you want fantastic workers that you can keep. When your employees are satisfied they will do the best work for your business, therefore cutting costs here doesn’t make sense in the long run. If you can’t, or don’t want to hire more workers immediately then look into outsourcing, this enables you to work with an established company to tackle jobs in the here and now to the best standard. For example, an IT consulting company can take care of all of your IT needs without the need to hire an in house team. 

Automate what you can 

There are so many great software programs out there these days which can help to automate your business, so paying employees to do these kinds of tasks will be eating into your profits. Automate business by:

  • Finding the right software for your needs
  • Automate the easiest processes first
  • Discover what your competitors are doing and follow their lead
  • Keep it as simple as possible

Despite how advanced we are with technology these days, we’re still not at a stage where we can completely automate our businesses– we still need human employees for many tasks. But automate what you can so you can put your staff to work doing more important things. 

Be aware of what an app can do for you

Lots of smaller businesses still haven’t invested in an app, so if you do it’s a way to get ahead of the competition. You can send notifications of things like offers, and your business details are available in just a click. Even just having your icon on people’s phones is a reminder you exist every time they look at their screen, and helps to build familiarity which can boost trust- something so important for small businesses to achieve. This can work on a more subconscious level and is all good advertising. In the near future, an app will be as integral to a business as a website is now so use this opportunity to get ahead while you can. There are lots of talented app designers out there you can work with. 

How do you go about boosting profits in your small business? Have you tried any of these things?


  • Kate Sarsfield

    These are all great tips. Technology has changed so much in the 20 years since my sister & I had our own business.

  • Rosie

    This is very beyond me, but I had wondered about having a small biz, that wouldn’t have any employees. Can’t do it in the condo complex though. Many people have craft biz in town they do out of their home, it is against zoning, but they don’t get involved unless someone complains. Our complex someone would complain asap, so it would only be doable if I was in a place that allows it.

  • Crystal K

    Never underestimate the power of automating everything you can! Not just in small business, but in your day-to-day life! Such a time saver.

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