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Small Businesses – This Is How You Tell Your Story
The best brands are built on quality stories. Yes, the products and services are industry-leaders too, yet the likes of Apple and Coca-Cola are known as much for their adverts and marketing campaigns as what they sell. You may not see many similarities between you and huge billion-dollar companies, but one thing you share is a story. If you tell it properly, as they do, you’ll transform your fortunes and become more than a local business with potential. The trick is to figure out how to sell it. Continue reading to find out more and to learn the basics of the art of storytelling. Push Your Humble Beginnings Apple may…
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Which Social Media Platforms Should Your Business Be On?
It’s now undeniable that social media is one of the best ways to reach a wide range of audiences without having to invest too much at once. However, aside from boosting your social media performance, you want to make sure that you’re active on the right platforms. Here are some of the biggest and best platforms available and tips about who they’re best suited to. Twitter With one of the largest userbases in any online platform available, Twitter is a social media platform that just about every business should at least have a cursory presence on. It’s very easy to engage with followers thanks to the digestibility of the character-limited…
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Boost Your Business Social Media Performance with These Tips
Social media of some kind is essential for businesses these days. You should be using at least one social media channel to engage with customers, keep people up to date and perhaps even provide customer service. If you’ve started using social media, but you feel that things have been kind of lackluster so far, you should do something to get the boost that you need. By improving your social media performance, you could start raising your brand awareness and increase your customer loyalty too. So how do you make positive changes to your social media and boost your engagement numbers? Have a Strategy One thing that you mustn’t do is…